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Aunty Wai - Waikato District Council's *not-so* Rubbish Chat Bot

Aunty Wai - Waikato District Council's not-so Rubbish Chat Bot

June 10th 2022 After analysing a month of Facebook messages, we found over half of all incoming queries were outside of normal working hours and about rubbish and recycling. Most questions had an answer that could Read more

Neurological Foundation

Neurological Foundation

February 13th 2020 THE CHALLENGE Increase general awareness of The Neurological Foundation, leading into Brain Awareness Month (March) Receive 3 x print, 1 x broadcast and 3 x online coverage WHAT PLAIN JANE DID Find Read more

Treasures Care

Treasures Care

September 27th 2019 THE CHALLENGE Following the Treasures 2017 launch, which resulted in front-page media stories about leakage issues, Plain Jane was challenged with launching the brand’s latest nappy, Treasures Read more

MEME Me

MEME Me

August 22nd 2019 THE CHALLENGE Produce a short documentary content with director Stjohn Milgrew. THE DOCO The ‘Nek Minnit’ guy confronts the meme that defined him. Get ready to challenge your own perceptions Read more

Date Check

Date Check

May 24th 2019 THE CHALLENGE Launch NZ’s first private investigator service for people online dating WHAT PLAIN JANE DID Media outreach, targeting NZ’s top media channels HOW IT WORKED Earned broadcast Read more

The Good Avo

The Good Avo

December 5th 2018 THE CHALLENGE Launch a new avocado delivery service using just social media Make 510 sales in 4-weeks WHAT PLAIN JANE DID Strategised and implemented a 4-week social media campaign Launched FB and Read more

RE:TRACE

RE:TRACE

May 23rd 2018 THE CHALLENGE RE:TRACE is a community project celebrating the heritage of Auckland neighbourhoods through publicly submitted historical and contemporary photographyThe aim was to receive as many Read more

Tāmaki Wellbeing

Tāmaki Wellbeing

May 17th 2018 THE CHALLENGE Create, and launch, a $15,000 public funding grant to the people of TāmakiReceive 20 local submissions for the fund WHAT PLAIN JANE DID Social media strategy and implementationArt Read more

Tāmaki Regeneration

Tāmaki Regeneration

May 11th 2018 THE CHALLENGE Give Tāmaki Regeneration’s Facebook page an overhaulIncrease reachIncrease followersIncrease positive engagement WHAT WE DID New social strategy3-months day-to-day social managemen Read more

About Plain Jane PR

Plain Jane is a boutique New Zealand digital communications consultancy, founded to work alongside brands and projects with a conscience.

Contact us

rebecca@plainjane.nz

Te Aroha
New Zealand

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